TNS Sport analysisprovides reliable information on your sports marketing difficulties: impact on target audience, a return on investment calculation, strategic orientation, the importance of a particular sport in the media, the balance between a sport and the company's goals.
Multiple indicators are cross-referenced: media exposure, audience characteristics, opinion polls, and sales effectiveness measurements. In 2006, TNS Sport created a sponsorship management committee in order to share market knowledge and expertise in a spirit of exchange, discussion, and progress. TNS Sport is also one of the founding partners of the sports marketing trophy contest.

Our ROI survey (return of investment) is the essential solution when faced with the worldwide skyrocketing of sports sponsorship expenditure: 40 billion euros in 2006. TNS Sport, an independent and international structure, measures the daily exposure, impact, and effectiveness of your sports investments.

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		Director, TNS Sport
"Today, sports sponsoring is a means of communication integrated into the overall strategy.  It makes it possible to contribute to business development and tighten ties with various audiences. Our specialists have created rating scales today recognized as worldwide standards for measuring the before, during, and after of investments in the sports business ecosystem."

TNS Sport
tel : 01 47 67 17 02
polesport@tnsmi.fr